Martha Powers Joins Recordant

Veteran Business Strategist to Head Consulting Division

Alpharetta, GA - March 27, 2008 -- Recordant, the sole provider of audio-capture technology, analytics and consulting solutions that generate meaningful and actionable intelligence from organizations’ direct interactions with the public, today announced the appointment of Martha Powers as head of its growing consulting services division.
 
Prior to joining Recordant, Ms. Powers held senior positions at Gemini Consulting, Kiran Consulting Group and Mercatus LLC, gaining significant cross-industry experience at home and abroad. At Recordant she will be responsible for driving the development and growth of the firm’s increasingly important consulting division, which works with clients to integrate Recordant’s solutions into business strategy development, and design appropriate and effective customer experience programs.   
 
Speaking of Powers’ appointment, Recordant CEO Chris Etter, said: “Martha Powers has joined the team at an exciting time for Recordant, as we identify new markets and new applications for our technology and analytics on almost a weekly basis. Our consulting services division is in ever more demand and I have the greatest confidence that Martha, with her deep experience, will drive its rapid development.”
 
He continued, “As well as her impressive consulting background, Martha also brings to the table significant international experience which we expect will serve our existing overseas clients well and help us develop further our markets abroad. All of us at Recordant are very excited that she has joined the team.”
 
Martha Powers said, “I have long been aware of and impressed by Recordant’s reputation and I am delighted to join the team that will take the company to the next level of success. I see great potential for all of Recordant’s solutions and look forward to taking the lead on consulting services.”
 
Ms. Powers will be based at Recordant’s Alpharetta headquarters and report to CEO Chris Etter. .

About Recordant

Recordant is the first firm to develop and market technology and consulting services that generate meaningful and actionable intelligence from organizations’ direct interactions with the public. Recordant allows retail stores, automotive dealerships, car rental companies, hotel lobbies, call centers,  or military recruiters –indeed, anywhere where employees seek a sales or commitment decision from members of the public or where compliance with mandated procedure matters - to improve processes, levels of service and compliance standards while training their workforces in the very best practices. Based in Alpharetta Georgia, Recordant is a private company.